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Showcase your expertise with compelling content

Are you looking for TOP-NOTCH, captivating marketing content that not only respects our Muslim values BUT ALSO drives sales? You’ve found the right place!

As a Muslimah with 6 years of experience in marketing and entrepreneurship, I offer the expertise to craft compelling content that resonates with your audience, and make them SMASH that ‘buy now’ button WITHOUT compromising our values in doing that, insha’Allah.

As-salaamu’alaykum, and ahlan!

Welcome to my cozy corner of the web. You can call me Khawla, or by my kunya Umm Uwais, or ‘sis.’

I’ve been a seasoned copywriter and blogger for six years with a strong background in content writing and marketing.

As a Muslimah, my marketing approach takes a unique path, focusing on crafting captivating content while remaining aligned with our values and without compromising our Islamic principles.

This approach brings a sense of pride in our business, allowing us to enjoy our earnings, and keeping it blessed insha’Allah!

Have you heard of ‘the customer journey’?

It’s the route a potential customer follows before RUNNING for their wallet and SMASHING that ‘buy now’ button.

Quality content is so, so important, and I can’t stress that enough! Especially during their ‘consideration stage’.

It serves as their guide from the first spark of interest to sealing the deal, providing valuable information, building trust, and swaying their final decision.

THAT’S my area of expertise, and it’s how I can assist you.

My main packages

Monthly IG content (basic)


Build your social media presence

10-15 custom-designed posts per month (graphics, photos, or quotes)

Captions and hashtags tailored for your brand and audience

Engagement monitoring and basic analytics report

Monthly content calendar planning

Website starter kit (basic)


WordPress site content and design development

Customised design templates/themes (homepage, about, services, contact)

Basic content writing for essential pages (up to 5 pages)

Responsive design for mobile optimisation

Basic SEO setup (meta tags, descriptions)

VA monthly retainer package


Enjoy your own personal virtual assistant

20 hrs of dedicated work monthly

Website and blog management

Social media content creation and management

Adminsitative and customer support

These packages have been a hit with my past clients and own audience, so they might catch your eye too! But hey, I’m all about customising to your unique needs.

Let’s chat about creating something just for you, insha’Allah

Which platforms I can help you with

While I’ve dabbled in various platforms, my true passion lies in IG content marketing and website content creation!

I use Instagram quite a lot for my businesses; however, like many social media platforms, its reliability can be uncertain.

What if your account gets suspended without notice?

Or Instagram decides to merge with TikTok? (Oh, the horror!)

That’s why, I prioritise having and maintaining a website to ensure a more dependable online presence.

Crafting content takes time and skill, and I understand it’s not everyone’s forte.

That’s where I come in.

I can handle laying down the content groundwork for your business, allowing you to focus on driving sales—whether it’s working with clients or selling products!

Check out my previous works!

Throughout my entrepeneurship years, I’ve collaborated with numerous clients. While my forte lies in writing, I also have an eye for aesthetics and value the visual appeal of content.

Organic Instagram growth through helpful and relatable content

Nature’s Shop LTD – my family’s business in the UK, offering a range of raw honey.
Hijrah to Morocco – my own project and ongoing passion, insha’Allah.

With Allah’s tawfeeq, I’ve successfully nurtured Instagram pages from 0 – 100 to 1000, even beyond the 2000 mark, purely through organic growth (no paid ads).

Website content starter kit (writing + design)

I’ve assisted clients in building their websites from the ground up, ensuring a seamless website launch.

We covered all essential pages, eliminating any ‘to be updated’ or ‘page under maintenance’ messages for a hassle-free experience.

Strangers to the UAE
(September 2023)

I’m here to assist you craft captivating website copy that aligns perfectly with your brand strategy.

Whether you have existing content that needs enhancement or want to create something entirely new, I’ve got your back, insha’Allah.

Hear what my clients said!

“I have been working with Khawla on and off for the past 4 years. I have found her to be extremely hardworking and dedicated to the projects she works on. Each year, she continues to develop her skills and learn new ones, allowing her to produce only the best results.”

Omar El-Alaoui, Jyro Solutions LTD

“Khawla is hands down the best Assistant I have ever done business with. She is punctual with her projects, professional in her approach to her work and most importantly I can’t remember a time she forgot a task! She is hands down the efficient and most effective Assistant I have ever encountered whether in-house or virtual.”

Jamie Lee Watkins, Real Estate Property Manager

Let’s create compelling content together

Take the first step in favour of your business! Our consultation call is customised to understand your business needs and explore how we can collaborate together.